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As a leading villa rental specialist in the Algarve's Golden Triangle, SandyBlue always strives for success when it comes to our owner partners.
During the pandemic, we had to act quickly to ensure our strategy was in line with any developments as they happened. It was an eventful year, but overall it was a positive learning experience. We summarise how we dealt with the pandemic in our 'Ten steps to villa rental success' series with the Portugal News!
In our first article, we introduced our ten steps to success! Summarising how important communication was with our owners, we detail how we kept them up to date.
Introducing step 1...be proactive! We took so many steps to help people’s voices be heard throughout the pandemic. Not just our own, but our many owner partners, our guests and fellow businesses here in the Algarve.
Step number 2 is dynamic marketing. In this instalment, we discuss how we adapted to ever changing developments through powerful messaging and marketing!
The next step in our series is cohesive teamwork. When lockdown came into effect, remote working became the norm. We did not want this to make the team feel separated. Instead, we used it as an opportunity to invest in our core team and improve the synergy and communication across the different teams even more.
Throughout the global pandemic, there were so many developments to keep up with. We had to devise different ways for owners and their villas to stand out in a time where travel changed drastically.
We have always understood the importance of being adaptable. We have many systems in place which allow us to always learn how a property can be improved and how guests found their stay.
Here in the Algarve, the diverse and dedicated businesses in the region all share one thing in common: a mutual love for this wonderful place. At the height of lockdown, it was great to see people pull together to keep the hope of summer alive.
With travel restricted, people began to see that while travel is essential for economies and happiness, there could be more sustainable approaches to doing so. At SandyBlue, we have always recognised the importance of sustainability.
When it comes to travel and the villa rental space, guest needs are always changing. Furthermore, new trends are being adopted by villa owners everywhere to meet guests ever changing expectations. It’s important to keep up with this to really stand out from the crowd.
The travel space has positive energy as we look forward to what 2022 will bring. Furthermore, the Algarve is as alive as ever, especially with the further easing of lockdown restrictions across Portugal.
That concludes our ten steps to villa rental success series! We hope you have found these valuable and provides plenty of food for thought! Looking to rent your property in 2022? Get in touch with SandyBlue to discuss listing with us!